I am not a normal person! If I could do absolutely all my shopping online I would. And it goes without saying that I most certainly try, even more so now that I have two small fry and the idea of dragging them around shops let alone a supermarket does my head in. But since moving back from the UK I have found that my online purchases have taken a significant dive. I no longer buy 12 pairs of shoes from Asos.com and return 10 pairs, I no longer buy books and baby products galore from Amazon.co.uk, and I am surprised I have preserved with shopping for my groceries with Woolworths online because as an online shopper I feel no more valued as a customer than a beggar outside one of their supermarket entrances (not that beggars really exist in Australia either – but you get the point!).
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I’m noticing a dramatic increase in the number of my friends purchasing iPhones, particularly over the last 6 weeks.
After checking back on the most recent sales figures of Apple’s iPhone (as well as a dramatic improvement in Apple’s share price), there are no surprises around the fact that sales of the iPhone are skyrocketing: up 131% in the same quarter YOY.
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